Frank + Bare’s Natural Deodorants Blend Science and Sustainability
Frank + Bare crafts all-natural deodorants that redefine skincare. Founded by Joy, a nature-inspired creator with a pharmaceutical background, the Australian brand emerged from a quest for safe, effective alternatives to mainstream antiperspirants. Frustrated by harsh chemicals, Joy spent months researching the causes of body odour and natural ingredients. Her goal? Create a deodorant that’s gentle, odour-fighting, skin-enhancing, and eco-friendly. In 2022, Prevention Magazine named Frank + Bare’s AHA Deodorant Collection the Best Natural Deodorant, celebrating its innovation.
The product range features a unique blend of plant-based ingredients. Fractionated and virgin coconut oil glides on smoothly, mimicking skin’s sebum without clogging pores. Tapioca starch from cassava wicks moisture for a dry feel. Shea butter soothes and moisturises, while rice bran wax, rich in squalane, hydrates and protects. The star? Five alpha hydroxy acids (AHAs) from orange, lemon, bilberry, sugar cane, and sugar maple. These gentle acids neutralise odour, smooth skin, and brighten underarms, offering a micropeel effect. No other Australian deodorant uses this science-backed AHA blend, making Frank + Bare a pioneer.
Joy’s holistic vision ensures sustainability. The brand addresses the plastic crisis—8 million metric tons of plastic pollute the oceans annually—by using fully recyclable packaging and soy-based inks. Frank + Bare won GOLD in the 2021 Clean and Conscious Awards for Zero Waste Body, reflecting its eco-commitment. With every purchase, $1 is donated to Australian environmental initiatives, helping to foster positive change.
Praised by Better Homes and Gardens, Popsugar, and Professional Beauty, Frank + Bare combines efficacy with environmental care. Joy’s passion for nature and science results in a deodorant that’s gentle on your skin and the planet. Experience the difference with Frank + Bare’s award-winning range. Visit https://frankandbare.com.au/ today to explore their products and join the movement for sustainable, natural skincare.